We provide comprehensive public relations services including media, analyst, investor and customer relations programs, customized based on each client’s specific needs, goals and market. We deliver all programs with seasoned expertise in messaging and positioning to leverage each client’s sustainable competitive advantages in a compelling and memorable way.
We help our clients:
- Generate communication objectives and develop the strategies and activities to meet them
- Drive awareness of products, unique market position and executive team through integrated pitch campaigns and ongoing media relations activities
- Develop and maintain relationships with key journalists, analysts and thought leaders
As part of our strategic public and media outreach programs, we:
- Organize and execute media interviews and tours
- Draft, circulate and track news releases and company announcements
- Refine corporate media kits and website news centers
- Manage the communication of company milestones, new product announcements, and merger and acquisitions with the media, analyst community, employees, customers and business partners
- Assist with and seek placement for bylined and guest editorials
- Develop crisis communication plans and manage crises, when needed
- Monitor the media relations and marketing activities of competitors and counter those efforts where appropriate
- Prepare for media interviews by providing media coaching and training
- Continually assess effectiveness of ongoing programs by providing clients with quarterly media coverage metrics reports
